An issue with the previous signs was the visibility of them around the park. The current signs tended to blend too well into the environment, making it hard to spot from a distance. The new signs would contain the bright colors of our brand, while being color coded on the difficulty of the trail.
The same issue of visibility occurs with the warning signs, which warn hikers of dangerous terrain in the park. Creating more eye catching and brightly colored signs will increase the visibility, creating a safer hiking experience for visitors.